随着当今全球化进程的加速,与外商沟通的机会也越来越多,今天,天津市赛尚遮阳科技有限公司的编者特意为大家整理了一篇关于外贸业务英文邮件方面的知识。
一、外贸业务书写英文邮件的注意事项
1、发邮件无subject主题,或者随便找一个以前的邮件直接回复一下。
后果:以前的邮件是针对以前的某一件事情,邮件正文和主题都和现在的事情无关.导致买家一头雾水,无法快速辨认。
2、邮件下方无签名(包括人名,公司名字,联系方式等)或者只有中文名字。
后果:导致买家不知道你是谁?要知道,买家会接触,联系很多国家的不同供应商,你在一段时间没有和买家联系后,突然发过去个邮件,对方很难判断你是谁?来自什么国家的什么公司?
3、邮件的发件人不要用中文。如联想公司张三,“联想公司张三”很有可能会在买家那里显示乱码,哪怕不是乱码,对方也不一定可以看懂中文。
4、买家如果已经CC,把邮件抄送给第二个人,或者抄送给2个人以上(可能是买家的同事或者主管),你回复的时候要按“reply all”,而不要只回复发件的那个人.买家发邮件CC的目的是希望多个人了解到目前此事的进展情况,你有义务回复全部的人。
5、回复买家邮件的时候要“reply with all history”,不要把历史记录删除,否则买家不知道先前发生的事情和交流的内容。也不要随意改变邮件的主题。一件事情,一个产品的邮件要保持一个邮件主题。
6、不要用晦涩难懂的缩写,我们不是在发电报.如hv:have等.以免产生误解.也不要用俚语。
7、重要的内容可以用bold粗体加粗或者用大写。
8、不要全部用大写字母写邮件正文。如THANK YOU FOR YOUR EMAIL DATED NOV17,2006
9、如果事情比较复杂,繁多的话,可以用1234 注明.表达要简洁,直接,明确.不要把很多事情写在一段中,显得非常冗长,没有条理性。如果不了解可以上”多美丽买卖搜索"看看。
10、不要用过多的感叹号。你在一个邮件中用了过多的感叹号,效果是和你一个都不用是一样的。
11、每一段中间要空一行,方便别人阅读。
12、如果你是初学者,学习模仿以英语为母语的买家的写邮件方式也不失为一种有效的方法。
二、外贸业务书写英文邮件范文
1、交易的第一步
(1)向顾客推销商品
Dear Sir: May 1, 2001
Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclosed is our brochure.
Yours faithfully
(2)提出询价
Dear Sir: Jun.1, 2001
We received your promotional letter and brochure today. We believe that your would do well here in the U.S.A. Kindly send us further details of your prices and terms of sale. We ask you to make every effort to quote at competitive prices in order to secure our business. We look forward to hearing from you soon..
Truly
(3)迅速提供报价
Dear Sir: June 4, 2001
Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to send along the technical information on the model together with the catalog and price list. After studying the prices and terms of trade, you will understand why we are working to capacity to meet the demand. We look forward to the opportunity of being of service of you.
2、交易的契机
(4)如何讨价还价
Dear Sir: June 8, 2001
We have received your price lists and have studied it carefully. However, the price level in your quotation is too high for this market, If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offer. You should note that some price cut will justify itself by an increase in business. We hope to hear from you soon.
Yours truly
(5)同意进口商的还价
Dear Sirs: June 12, 2001
Thank you for your letter of June the 8th. We have accepted your offer on the terms suggested. Enclosed our will find a special price list that we believe will meet your ideas of prices. You should note that the recent advances in raw materials have affected the cost of this product unfavorably. However, for your order we have kept our prices down.
Sincerely
(6)拒绝进口商的还价
Dear Sirs: June 12, 2001
Thank you for your letter of June the 8th. We regret that we cannot meet your terms. We must point out that the falling market here leaves us little or no margin of profit. We must ask you for a keener price in respect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer.
Truly
(7)正式提出订单
Dear Sir: June 15, 2001
We have discussed your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date.
Truly
(8)确认订单
Dear Sir: June 20, 2001
Thank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advise you of the date of dispatch. We are at your service at all times.
Sincerely
(9)请求开立信用证
Gentlemen: June 18, 2001
Thank you for your order No. 599. In order to execute it, please open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested.
Sincerely
(10)通知已开立信用证
Dear Sir: June 24, 2001
Thank you for your letter of June 18 enclosing details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Please advise us by fax when the order has been executed.
Sincerely
(11)请求信用证延期
Dear Sir: Sep. 1, 2001
We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, please explain our situation to your customers and secure their consent to extend the L/C to Sept.30.
Sincerely
(12)同意更改信用证
Gentlemen: Sept. 5, 2001
We received your letter today and have informed our customers of your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Please keep us abreast of any new development.
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